Matchday Programmes
Shoot partner with Matchday Programmes across a number of sports, with Football Programmes being the most widespread and keenly read.
We run promotion within programmes in the form of album and merchandise competitions. Where appropriate, we also organise interviews.
The Matchday Programme is an institution that accompanies the Matchday Experience of sports fans up and down the country every week. A pre-match read and half-time glance by the reader allows us to connect our stadium music with a visual packshot and information on releases.
Moreover, it is the transient nature of Match Programmes that is the big promotion opportunity. Most are read on the way home from the game, where fans have time to read about their team and associated promotions. Once home, they are a click away from purchasing new music whilst checking out the days sports news.
Through the 365 sites we can provide access to a combined audience of over 20 million sports fans - primarily in the UK – through over 700 million page views per month.
We have experience in running competitions with the websites, having successfully delivered recent campaigns for the likes of Led Zeppelin, Feeder, Stereophonics, Hard-Fi, The Enemy & The Pigeon Detectives.
