About Us

We reach out to an audience that cannot be targeted by traditional promotion methods… our services access an audience of over 20 Million sports fans.
The Game
Looking for a piece of the action? If you’re a sports stadium (football club, cricket club, rugby club, athletic track, any kind of sports venue), gym, sports bar, sport TV producer, sport radio producer, sport journalist, player or simply work in sport media – we are here for you! Contact us now.
Artists, bands, record labels, manufacturers and industry folk, we can help you reach our market. See our SERVICES section or contact us for more information.
The Manager
Tom Roberts founded the company in July 2007, having ran promotions in the music business since 1990.
The Press
What the press have said about Shoot...
- Music Week - Games Without Frontiers - PDF (July 2011)
- Music Week - Playing The Field - PDF (July 2010)
- Music Week - A Beautiful Romance - PDF (June 2010)
The Players
Shoot's Artist Roster includes Arctic Monkeys, Beady Eye, Chemical Brothers, Chase & Status, Def Leppard, Dizzy Rascal, Doves, Editors, Example, Elbow, Eminem, The Enemy, Faithless, Feeder, Foo Fighters, Foster The People, Glasvegas, Green Day, Hard Fi, Ian Brown, Jet, Kasabian, Kaiser Chiefs, The Killers, Lily Allen, Manic Street Preachers, Maximo Park, Meatloaf, Morrissey, Muse, Noel Gallagher, Olly Murs, Ozzy Osborne, Paul Weller, Prodigy, Robbie Williams, Robert Plant, Rod Stewart, Simple Minds, The Streets, Steve Mason, The Bees, The Killers, The Temper Trap, The Rifles, The Vaccines, White Lies and U2.
Shoot Promotions also work with Pretty Green, Beats Headphones, mi-football, Speakers and Penguin Books.
Our Gameplan
To promote new and established artist campaigns across the sports market.
- Researched audience
- Unrivalled music promotion to one the highest spending consumer groups in the UK
- Fresh, new company with vision and experience
- Exciting market place
- Delivering results
The Audience - your target market!
- Our services access an audience of over 20 Million sports fans.
- We reach out to an audience that cannot be targeted by traditional promotion methods.
- Over 2 Million people visit a football or rugby stadium each week.
- The average football fan spends £116 per year on CD’s and DVD's*
- Football is primarily a large Male ABC1 audience 25-44.
- Music plays a vital role in the live match experience, as well as in the lifestyles of sports fans so our specific promotions to this market make absolute sense.
* According to recent analysis carried out by Premiership sponsor Barclays.
Why Shoot for us?
Placing your artists material into this environment allows for:
- Mass audience reach – we have more eyes and ears than any other specialist promotion company.
- Familiarity and association with sporting events, which brings positivity and elation to your product.
- And of course, ultimately enhanced sales revenue, penetration of target market and faster return on investment.

